About Føzi

Haircare That Does More, So You Can Do Less

Sofia gets Fizzy

At Føzi, we believe great haircare shouldn't come with compromises. That’s why our founder, Sofia Yousif, created the first truly all-in-one shampoo bar with a built-in scalp massager — combining effective cleansing, nourishing ingredients, and ergonomic design in one sleek, sustainable solution.

Born from frustration with messy tins, slippery bars, and wasteful plastic bottles, Føzi was made to simplify your routine without sacrificing performance. Our bar is 100% natural, vegan, cruelty-free, and thoughtfully crafted for every hair type and texture.

Whether you're in the shower, at the gym, or packing light for travel — Føzi goes wherever life takes you. Clean hair, clear conscience.

Sustainability

Our thoughts about the planet impact everything we do, from the ingredients, to our packaging, to the experience. Find out how we stay responsible and fun.