EMBRACE THE 70s REVIVAL
Sustainable beauty tips inspired by retro trends.
4/18/20254 min read


The '70s are making a vibrant comeback in the beauty world this spring, and it’s nothing short of exhilarating. Channeling the spirit of this iconic decade offers a fabulous opportunity to explore bold colors, intricate makeup techniques, and voluminous hairstyles that graced the era. From disco to bohemian glamour, the decade was defined by a passionate expression of individuality and creativity that continues to inspire today. But while we indulge in the funky aesthetic of the '70s, it’s essential to align our beauty choices with a sustainable ethos. By embracing eco-friendly practices, we can channel this retro resurgence without compromising our commitment to the planet.
The '70s Comeback: A Nostalgic Journey
The past few seasons have seen an explosion of retro-inspired fashion and beauty trends, and the '70s are at the forefront. Instagram feeds and TikTok hashtags are bursting with psychedelic prints, bell-bottoms, and the exuberant colors that defined the decade. Beauty icons like Farrah Fawcett and Donna Summer are resurrected in modern interpretations, drawing attention to dramatic eye makeup, luscious lips, and voluminous, luxurious hair.
As we celebrate the essence of this era, the talking point shouldn't merely be about aesthetics; it should also encompass sustainability. We have the power to shape the beauty industry by choosing products that not only make us look good but also contribute positively to the environment. Let’s explore sustainable beauty tips inspired by '70s trends that allow you to radiate glamor while nurturing the planet.
Bold Makeup: Vibrancy with a Conscience
The '70s were all about daring beauty choices—think electric colors, expressive eyeliner, and shimmering highlighters. To capture this bold makeup look while remaining eco-conscious, it's essential to consider the brands you’re choosing. Seek out companies that prioritize sustainability, transparency, and ethical practices.
Choosing Eco-Friendly Makeup Brands
When choosing makeup, consider brands that specialize in cruelty-free and organic ingredients. Many eco-friendly companies are now creating vibrant palettes that rival conventional options. Keep an eye out for these attributes:
- Cruelty-Free Certifications: Brands that are certified cruelty-free ensure no animals are harmed in the testing process.
- Organic Ingredients: Look for brands that use non-toxic, organic materials free from harsh chemicals. These makeup products are often healthier for your skin and the environment.
- Sustainable Packaging: Opt for brands that utilize recyclable or biodegradable packaging, reducing waste and encouraging a cycle of sustainability.
Consider experimenting with vibrant, multi-dimensional eyeshadows, richly pigmented lip colors, and eco-friendly glitter for that disco shine. The key is to mix and match colors, creating a bold personality with your makeup that reflects the adventurous spirit of the '70s.
Techniques to Achieve a Retro Look
Achieving the ultimate '70s look calls for techniques that enhance your features while embracing vibrancy. Here are a few tips:
- Graphic Eyeliner: Think of bold cat eyes or colorful winged eyeliner to frame your gaze. Use biodegradable or recyclable applicators where possible to minimize waste.
- Bright Lips and Cheeks: Don’t shy away from a bold lip—fuchsia, tangerine, and deep plums were all the rage. For cheeky highlights, look for natural blushes that add a pop of freshness without chemical harm.
- Layering Colors: When applying eyeshadow, don’t hesitate to mix vibrant shades. A playful approach can lead to unexpectedly delightful results while staying true to the retro vibe.
Voluminous Hair: Elevate with Natural Products
In the '70s, hairstyles made a statement. From the iconic feathered locks of the Farrah Fawcett era to the carefree waves of bohemian chic, voluminous hair was a hallmark of the time. Attaining that glamorous style today should also align with sustainable practices.
Natural and Cruelty-Free Products
An essential first step is to invest in natural and cruelty-free volumizing products. Many products on the market offer high performance while prioritizing clean ingredients. Look for:
- Natural Hair Sprays: These provide hold without synthetic additives and are often biodegradable.
- Organic Shampoos and Conditioners: Formulas that nourish your hair without harsh chemicals can help maintain your volume and overall hair health.
- Eco-friendly Hair Tools: Choose heat tools crafted from sustainably-sourced materials or durable items which lower your carbon footprint.
Styling Tips for Gorgeous Volume
To achieve the embodiment of '70s style, a few techniques can set you on the right path:
- Blow-Drying: Utilize round brushes and focus on sectioning your hair during blow-drying for maximum volume.
- Texturizing Sprays: A light mist of natural texturizing spray can add the needed grit to your hairstyle, giving it that lived-in, effortless look that defines '70s glamour.
- Braiding Techniques: Loose braids can add waves to your hair and create volume without the need for heat styling. Just let them sit for a few hours or overnight, and you’ll unveil beautiful waves reminiscent of the '70s.
Accessories: Completing the Look Sustainably
No '70s look is complete without the perfect accessories. Chunky hoop earrings, colorful scarves, and vibrant hair clips can elevate your retro style. Sustainable accessorizing can also come into play.
Seek out thrift stores or vintage shops for authentic pieces that reflect the era, or look for artisans creating handmade jewelry from reclaimed materials. These choices not only support local economies but also help reduce waste associated with mass-produced fashion.
Conclusion: A Reflection of Individuality
In embracing the '70s revival, we have the opportunity to celebrate individual expression while also promoting a sustainable future. By integrating eco-friendly products into your beauty routine, you can revel in the glamour of this iconic decade without compromising your values. The beauty industry is evolving, and your choices can play a vital role in promoting responsible consumption.
Begin your journey into '70s glam with products that reflect both the era's extravagant spirit and contemporary sustainability. Let your beauty ritual resonate with past influences, shaping not only your appearance but also the world around you. Embrace that retro elegance, and let it inspire your beauty journey today!
